About MS Group
An Indian group, built for generations.
From a single seed company in 2014 to a diversified group across hybrid seeds, FMCG, real estate and healthcare — this is the story of MS Group.
Our Story
It began with a seed — and a promise.
Established in 2014, MS Group began with a stronghold in India's seed industry. Over a decade, that single conviction grew into four seed companies serving over a million farmer families across Pan India — supported by hundreds of employees and a dealer network that reaches the country's farthest villages.
Today, we are stepping into new horizons — healthcare, FMCG and real estate — carrying the same passion, purpose and people-first approach that defined our roots. As a diversified group, we are driven by long-term value, regional impact, and a vision to build future-ready businesses across India.
Agriculture created our foundation. Diversification represents our future. And trust — the kind earned season after season — remains our only strategy.
The Group TodayFrom one seed to seven companies.
What We Stand For
Values that compound.
These aren't posters on a wall. They are the operating principles behind every acre, every product, every square foot and every prescription.
Trust Before Transactions
We measure every decision against a single test — does it honour the trust placed in us by farmers, customers and partners?
People First, Always
From the farmer in the field to the family at the dinner table, people — not quarters — sit at the centre of our businesses.
Clarity & Repeatable Systems
Great companies aren't run by chance. We build on clarity, people and systems that can be repeated at scale.
Built for Generations
We are not building for the next season. We are building institutions that our children — and India's — can be proud of.
Our Work Approach
Great companies aren't run by chance — they're built on clarity, people, and repeatable systems.
The Journey So Far
Ten years. Eight milestones. One direction.
2014
The First Seed
My Seeds is established — a farmer-first brand built on quality seed and honest pricing. This is where the MS Group story begins.
2015
Absolute Trust Takes Root
Navayuga Seeds is established — a research-led hybrid seed company that deepens our science and our bond with farming families.
2021
Strength in Numbers
Seven Seeds joins the portfolio, sharpening our focus on smart cultivation and high-performance hybrid varieties.
2023
Farming, Simplified
Seed Park brings seeds, agronomy and dealer networks together on one integrated platform.
2024
Building New Ground
Navayuga Ventures carries the Group into real estate — transparent, thoughtfully planned development.
2025
A Full FMCG Basket
Mega Foods is established — packaged drinking water, rice, pulses, flours, biscuits and everyday food essentials for Indian households.
2027
UpcomingCare Joins the Group
Navayuga Healthcare — clinician-led pharma and healthcare specialities. Our next chapter, now in the making.
Today
One Group. Four Industries.
Seven companies, one standard — a diversified Indian group being built for generations.
Team & Leadership
Globally trained. Deeply rooted.
The leadership of MS Group pairs education from the world's finest institutions with an uncompromising understanding of the Indian ground reality.
Chief Executive Officer, MS Group
Chalapathi Rao Athanti
“We began with a simple promise to the Indian farmer — that our word is our bond. A decade later, that promise has grown into a group serving over a million farming families. Whatever we build next will stand on the same foundation: trust, earned season after season.”
MBA
Executive Director, MS Group
Mourya Athanti
“Across every company, our goal is to create lasting value by blending deep-rooted values with forward-thinking leadership. We are building a group that is agile, people-centred and future-ready — one that can carry our legacy forward and scale with purpose.”
M.Sc. — WPI, USA · MIM — IE, Spain · BBA — VHL, Netherlands
Director, MS Group
Saranya Athanti
“To me, healthcare is not a new business — it is an old promise kept in a new way. The same care with which we nurtured seeds, we now bring to nurturing lives. Every decision we take begins with one question: is it right for the patient?”
M.B.B.S — ESIC, Hyderabad · M.D. Paediatrics — Icahn School of Medicine at Mount Sinai, NYC
Our Ambition
To be India's most trusted emerging business group.
Trusted by farmers in the field, families at the table, homeowners on their land, and patients in our care. That is the measure of MS Group.